It has signed a franchise agreement with Jaspal Group for its growth in Asia.
Finnish lifestyle design firm Marimekko has signed a loose franchise partnership with Jaspal Group, marking its expansion into Vietnam and Malaysia.
In a statement, Marmekko said it will begin operations in some of the most prestigious malls in two markets, opening at Lotte Mall Westlake in Hanoi and Takashimaya Mall in Ho Chi Minh later this year in Vietnam.
Its first stores in Malaysia will be opened at KLCC Mall in Kuala Lumpur and The Exchange TRX Mall. Marimekko is opening its online stores in two markets to enable omnichannel shopping.
"These fast-growing markets provide exciting opportunities for Marimekko's international growth and therefore support our company's goal to expand Marimekko's business in the coming years," said Natacha Defrance, Marimekko's Senior Vice President of Sales, East Region.
It also plans to open its first store in Singapore in September. It currently has 80 stores and shop-in-shops in Asia Pacific.
Marimekko, the renowned Finnish design brand, is excited to announce its expansion into two vibrant Southeast Asian markets – Vietnam and Malaysia. This strategic move represents a significant step in Marimekko's global growth journey, introducing its iconic blend of Scandinavian aesthetics and timeless craftsmanship to discerning customers in these dynamic regions.
Why Marimekko's expansion into Vietnam and Malaysia is important
As Marimekko continues its mission to spread joy through design, the decision to enter the Vietnamese and Malaysian markets is in perfect alignment with the brand's commitment to innovation, creativity and cultural exchange. These markets are known for their fast-growing economies, young and trendy demographics, and growing appreciation for high-quality lifestyle brands.
Scandinavian elegance meets Southeast Asian sophistication
Marimekko's distinctive style, characterized by bold prints, vibrant colors and functional design, strongly resonates with the design sensibilities of Vietnam and Malaysia. The brand's emphasis on sustainability and ethically sourced materials is also in line with the growing green mindset of consumers in these regions.
Iconic Marimekko collections available in Vietnam and Malaysia
From Unikko's iconic floral designs to the clean lines of classic garments, Marimekko's diverse range of products will be readily available to Vietnamese and Malaysian customers. The brand's clothing, accessories, home decor and lifestyle offerings promise to add a touch of Scandinavian elegance to everyday life in these countries.
Hassle-free shopping
Marimekko's expansion will include a strong online presence, ensuring customers in Vietnam and Malaysia can conveniently explore and purchase their favorite designs from the comfort of their own homes. In addition, physical retail spaces in key urban centers will provide immersive shopping experiences and allow customers to interact with the brand up close.
Strengthening local communities
Marimekko's commitment to community development extends to its new markets. The brand will collaborate with local artisans, designers and suppliers, promote economic growth and celebrate the unique creativity of Vietnamese and Malaysian culture.
Marimekko's expansion into Vietnam and Malaysia represents an exciting chapter in the brand's global journey. Combining Scandinavian design philosophy with Southeast Asian aesthetics, Marimekko is poised to capture the hearts of individuals who appreciate exceptional craftsmanship, artistic expression and the joy of embracing culture through design. As the brand continues to grow and evolve, customers in Vietnam and Malaysia can look forward to a lifestyle that combines timeless elegance with modern innovation.
Marimekko, the renowned Finnish design brand, is excited to announce its exciting expansion into the vibrant markets of Vietnam and Malaysia. This strategic move represents a major milestone in Marimekko's global journey, bringing its iconic blend of timeless Nordic aesthetics and modern innovation to a new audience.
Discover the unique Nordic taste of Marimekko
Marimekko's expansion into Vietnam and Malaysia brings a world of bold patterns, vibrant colors and functional design to Southeast Asia. With a rich heritage spanning decades, Marimekko has become synonymous with originality and quality. From fashion to home decor, Marimekko's distinctive creations have won hearts around the world.
Unveiling the exclusive Marimekko experience in Vietnam and Malaysia
Vietnam and Malaysia can now indulge in a versatile range of Marimekko products, including clothing, accessories and homeware. Whether you want to enhance your wardrobe with bold pieces or breathe elegance into your living space, the Marimekko extension brings you a spectrum of possibilities to express your individuality.
Why choose Marimekko?
Timeless design: Marimekko designs have stood the test of time and bring lasting elegance to everyday life.
Sustainability: Marimekko is committed to sustainability, prioritizing environmentally friendly materials and responsible manufacturing methods.
Expression of identity: With Marimekko, fashion and design become a canvas for personal expression, allowing you to tell your story through design.
Quality craftsmanship: Every Marimekko product embodies meticulous craftsmanship that ensures longevity and a touch of luxury.
Join the Marimekko movement
As Marimekko embarks on this exciting journey to Vietnam and Malaysia, we invite you to experience the joy of Nordic design that has charmed the world for decades. Explore the Marimekko collection today and celebrate the fusion of culture and creativity.
Marimekko, the renowned Finnish design brand, is excited to announce its exciting expansion into the vibrant markets of Vietnam and Malaysia. This strategic move not only marks Marimekko's foray into Southeast Asia, but also brings its iconic blend of timeless design and functional art to discerning customers in these two dynamic countries.
Finnish design meets Southeast Asia
With a rich heritage dating back to the 1950s, Marimekko has become synonymous with cutting-edge design, innovation and the celebration of creativity. Expanding its presence to Vietnam and Malaysia, Marimekko is poised to appeal to fashionistas, home decor lovers and lifestyle connoisseurs looking for the perfect blend of style and functionality.
A number of iconic collections
Marimekko's expansion brings an eclectic range of iconic collections to Vietnam and Malaysia. From the vibrant 'Unikko' poppy designs to the sophisticated 'Kaivo' designs inspired by the wonders of nature, each collection showcases the brand's commitment to artistry and quality. Customers can indulge in a diverse selection of clothing, accessories and homewares that embody the essence of the Finnish design philosophy.
Quality craftsmanship and sustainability
Marimekko's expansion underscores its commitment to quality craftsmanship and sustainability. Each piece is a testament to the meticulous attention to detail and dedication to creating products that stand the test of time. In addition, Marimekko's green practices ensure that its expansion into Vietnam and Malaysia is in line with the brand's global drive for a greener future.
Hassle-free shopping
Marimekko's expansion includes seamless shopping for customers in Vietnam and Malaysia. The brand's elegantly designed stores and user-friendly online platforms allow customers to effortlessly explore and purchase their favorite designs. Whether browsing the latest collections online or immersing yourself in a brick-and-mortar environment, Marimekko promises a pleasant shopping journey.
Bridging cultures through design
By venturing into Vietnam and Malaysia, Marimekko is bridging the gap between Finland's design heritage and Southeast Asian culture. The brand's ethos of self-expression, individuality and creativity resonates across borders, offering customers in these countries the chance to embrace design as a form of personal storytelling.
Discover Marimekko in Vietnam and Malaysia
As Marimekko expands into Vietnam and Malaysia, it invites individuals who appreciate design excellence to embark on a journey of style, culture and innovation. With its eye-catching collections, commitment to quality and sustainable practices, Marimekko is poised to become an integral part of the fashion and design scene in both Vietnam and Malaysia.
Experience the fusion of Finnish design and Southeast Asian vibrancy – explore the new Marimekko stores and online platforms in Vietnam and Malaysia today. Elevate your lifestyle with iconic Marimekko pieces that celebrate the beauty of self-expression and artistry.
Marimekko, the renowned Finnish design brand, has set its sights on new horizons by announcing its expansion into the vibrant markets of Vietnam and Malaysia. This exciting move not only represents a significant milestone for Marimekko, but also brings a touch of Nordic creativity and craftsmanship to Southeast Asia.
Why choose Marimekko?
Marimekko is synonymous with timeless design, quality and innovation. With a rich history spanning decades, the brand has captivated a global audience with its bold prints, distinctive patterns and functional yet stylish products. From fashion to home decor, Marimekko products exude a sense of individuality and artistic expression that resonates with people from all walks of life.
A new chapter in Southeast Asia
Vietnam and Malaysia have emerged as dynamic and diverse markets eager to embrace international brands that align with their own values of creativity and authenticity. Marimekko's expansion into these regions is not only a strategic business move, but also a cultural exchange that celebrates the fusion of Finnish design philosophy with the vibrant spirit of Southeast Asia.
What to expect
Marimekko's entry into Vietnam and Malaysia brings with it a curated collection of iconic clothing, accessories and homeware. From world-renowned printed fabrics to contemporary fashion pieces, each product embodies Marimekko's commitment to quality and originality. The expansion of the brand promises to introduce a new way to include design and color, allowing customers in these regions to express their personality through their choices.
Strengthening local communities
Marimekko's expansion is not only about bringing Finnish design to Southeast Asia, but also about promoting collaboration and sustainability. Through partnerships with local craftsmen and artisans, Marimekko strives to create a positive impact on local communities while promoting ethical manufacturing practices. This approach not only enriches the brand's offering, but also supports the growth of the creative industry in Vietnam and Malaysia.
Stay updated
For enthusiasts and trendsetters who want to stay updated on Marimekko's journey in Vietnam and Malaysia, the brand's official website and social media channels will be a source of information, product launches and exciting collaborations. The extension promises a fusion of tradition and modernity that captures the essence of both cultures.
Experience Marimekko, where creativity knows no bounds
As Marimekko heads to Vietnam and Malaysia, it invites you to embark on a journey forward in design that transcends borders. With its innovative spirit and commitment to authenticity, Marimekko is set to redefine how Southeast Asia engages with design, fashion and lifestyle.
Get ready to embrace the colors, patterns and stories that Marimekko brings to life in Vietnam and Malaysia. Get ready to make a statement, express your individuality and enjoy the art that only Marimekko can provide.
0 Comments