Robbie, etc., for attracting 80,000 to the royal estate

 Tens of thousands of music fans are set to descend on the royal estate of Sandringham for four days of concerts over the bank holiday weekend.

Van Morrison opens proceedings on Friday night, Robbie Williams headlines Saturday and Sunday, and The Who on Monday.

Organizers said they expect up to 20,000 fans each night.

Norfolk Police have warned that roads are expected to be extremely busy in the King's Lynn/Hunstanton area.

The concerts were organized by Heritage Live and promoter Giles Cooper said they were "the biggest events ever to happen at Sandringham".

"We expect about 20,000 people a night - especially on Robbie Williams nights," he told BBC Radio Norfolk.

"It's about an experience for people ... where they can see their favorite music in the most idyllic and special place."

Mr Cooper said tickets for two Robbie Williams shows sold out in one day when they went on sale in November.

“In the same afternoon, every hotel, guesthouse, campsite in the area immediately sold out of rooms... and although it is difficult to estimate the exact figure, we estimate that it is more than £20 million in the local area. as a result of these concerts,” he said.

The Royal Park concerts are part of Williams' XXV tour, which marks 25 years since he left Take That to go solo.

Cooper said the Sandringham concerts were "[Robbie Williams'] last two shows of the whole world tour".

"Like the Who - they've been touring with the orchestra for most of the last year and it's the last day of their tour - so some very special nights."

Asked about traffic management, he said it was "the nature of the animal" for stately homes such as Sandringham to be located in remote and rural areas.

We have been working with the police, local authorities and highway authorities for many, many months

He said the views of local residents were also "taken into account".

"Hopefully we've come up with the best plan we can," he added.

“I think it's worth saying that no matter how good the traffic management plan is, there will be delays with 20,000 people turning up every night, which is a lot of cars, but we encourage everyone to get out early and arrive soon because it's time have a lot of fun in front of the music."

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